I expect cheap linkbait headlines from Gawker (“Beyoncé said WHAT?!).
I expect cheap linkbait headlines from Mashable (“241 Twitter Tactics to Explode Your Engagement”)
I expect cheap linkbait headlines from HuffPo (“Six Reasons You’ll Never Amount to Anything”)
I don’t expect those kind of tactics from CNN.com.
Still, the venerable news agency has been relying on these tactics more and more these days.
And now, they’re actually making their news misleading.
Take this headline on their front page:
A reality TV personality is in a car crash? Sounds serious! Tell me more — I hope she’s okay!
And then you click the headline, and suddenly the headline changes and you get the real story.
There is absolutely zero news value in this. Nobody was hurt. The show goes on.
Cheap, cheap, cheap.
I expected better, CNN.